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Getting out of the building: where to find your ‘customers’

This entry was posted in Blog Conversations Customer Discovery Excerpts from the book Starting Things The Customer Discovery Matrix Book on August 6, 2014 by Martin Edic.

During the first LaunchPad Program one of our colleagues, Sasha Latypova of iCardiac gave a presentation on prospecting, which we call customer discovery. Here’s the deck she used during her presentation:

Sasha latypovaonprospectingforstartups from Martin Edic